6/1990 - 3/1994 VP Creative Director
Saatchi & Saatchi Worldwide New York City
World's largest advertising agency. Responsible for major consumer brands. Sr. Management. Award winning, effective campaigns for household name
6/1987 - 6/1989
VP Associate Creative Director Benton & Bowles New York City
Major consumer goods. Positioning and branding for many Kraft/General Foods products. Skills, budget and personnel management.
3/1985 - 1/1987
Vice President Creative Group Head BBDO New York City
Consumer package goods and some technology accounts. Responsible for management functions, branding, strategic planning. Accounts included Chase Manhattan Bank and Casio electronics.
10/1983 - 3/1985
ACD NW Ayer Seattle
Regional office of Major national advertising agency. Sr. Management and
Creative Responsibilities for all accounts. Special consultant to CEO.
6/1980 - 6/1983
Creative Supervisor/ Sr. Creative Writer Leo Burnett Chicago
Senior writer promoted to creative supervisor on major national consumer brands. Created branding and strategic positioning for Schlitz Beer and Tasters Choice
coffee. Other brands included United Airlines and Campbell Soup.
Pretty much all I was qualified to enter, including:
Best Government PSA
Best Financial TV
Seattle Art Directors
LA Advertising Club
International Broadcasting Award
National B2B Advertising
Upper Case Award
Backstage Magazine TV Excellence
THE MOST RECENT
Executive Creative Director
D'Arcy, Bucharest, Romania
1/1980 - Present
Chief Creative Officer - LeftBrainRightBrain
An omni creative company using the power of the internet to link the most brilliant advertising folks without the pesky nuissance of geography. So clients get the best, not just the best of who's here in the neighborhood.
VP Copy/Creative Wexler McCarron & Roth Fort Lauderdale, FL
Small ad agency primarily supported by Costa Cruises and a few lesser clients. When Costa sailed into the sunset, so did MC&R.
2/1985 - 1/1993
Senior Consultant The Weston Group Westport, CT
Branding, new product development, strategic planning for Fortune 500 companies including Seagrams, Nestle, Hershey, Kraft, General Foods (multiple brands). Miles Laboratories. On an as needed basis.
3/1978 - 6/1990
3/1978 - 6/1980
Writer Wilton, Coombs & Colnett San Francisco
Small, hot, young ad agency that quadrupled billings each of the years I was with them.
CharBaxter Advtg - Tech - Creative Dir
Tech agency specializing in B2B, software and e-commerce. And we all know what happened to e-commerce.
A chance to understand what the clientside wanted and needed. What they needed was the next 12 million dollars. The good news is that they are still around doing business. I reconfigured the site 80% in the first week to concentrate on the most marketable aspect.
THE OFF TOPICS AND THE 'TWEEN TIMES
1 WORLDWIDE CONCERT